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Sales & Marketing Professional

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Sales Clinic: Hotel salespeople talk too much   18 May, 2012

The whole idea behind making a good sale is not in the talking, but in the asking. Just think a little about how people make a buy decision. Two things are considered: needs and value. Rather than spending a good deal of time telling all about the hotel’s attributes, what a salesperson needs to...More>>

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Swarovski to join HD Expo 2012, Las Vegas   2 May, 2012

Swarovski presents the Swarovski Architectural Solutions. At HD Expo 2012 in Las Vegas in the US from May 15 to 17, the concept will be showcased aiming to guide designers to envision the design possibilities that await their hospitality projects.More>>

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Chicago expands global tourism sales effort   6 Apr, 2012

The Chicago Tribune reports that Chicago mayor Rahm Emanuel will open tourism sales offices in Brazil, Japan and Germany in 2012. The city did so in Mexico City last month, and Toronto and London before that. "We are the No. 3 city in the country, yet we're 10th on foreign tourists to the city of...More>>

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Pacific Coast Feather Company debuts bedding suite solution   3 Apr, 2012

The Pacific Coast Suite Luxury Collection includes a specially designed pillow, comforter and feather bed. These are made of 100 percent cotton. The Pacific Coast Suite Classic Collection includes a comforter, pillows and feather bed, as well as 100 percent cotton sateen sheets and jacquard duvet. More>>

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Libra OnDemand launches "responsive design" email campaigns   20 Mar, 2012

As part of its expanded New Media Hospitality offerings, Libra OnDemand can now create and launch “responsive design” email campaigns - emails that will automatically be formatted to fit the screen of the each device. With this capability, guests and travelers that check their email on their...More>>

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The Leading Hotels of the World looks at new revenue model   13 Mar, 2012

The Leading Hotels of the World is trying out a new revenue stream for its 430-hotel consortium. As reported to Caterer and Hotelkeeper, LHW is currently in trials to abolish the 10-percent transaction fee it charges its hotels for bookings it generates, replacing it with each hotel signing up...More>>

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Sales clinic: Networking is not selling   1 Mar, 2012

The whole idea behind networking is to meet as many people as possible, and to determine how many of those we contact are in a position to provide business at some future date. What it is that we are doing is prospecting, not selling.More>>

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Sales clinic: Flash sales are another option for hotel marketing   11 Jan, 2012

The idea with flash sales is to create buying (or booking) urgency on the part of the specific consumer market.More>>

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Room Key banks on brand cred to promise lower cost to owners   11 Jan, 2012

Six of the largest global hotel companies joined forces to launch RoomKey.com, a hotel search engine that allows visitors to shop for hotel properties that fit their criteria, but drives booking traffic directly to the brand website at a lower cost to owners than online travel agent booking. More>>

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Eden Hotel Collection in England buys former Von Essen properties   6 Dec, 2011

The Eden Hotel Collection's recent purchase of the boutique Mount Somerset Hotel & Spa in England from the Von Essen group has "confirmed the company's position" as one of the UK's most important portfolios of privately owned country house hotels, according to CatererSearch.com. Last month, the...More>>





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