Tips and strategies from the leading hospitality brands to keep customers coming back.
 | Newswire
IHG lifts cap on InterContinental points policy 16 Jan, 2012
Starting Feb. 15, IHG Priority Club members will earn 10 points per $1 (US) spent on qualifying revenue during stays at any of the 55 InterContinental hotels in the U.S., Canada, Mexico, Latin America and the Caribbean. Previously, Priority Club members earned 2,000 points per stay, regardless of...More>>
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 | Newswire
Months after re-launching Shoney's, Boomerang sells brand 28 Jun, 2011
Boomerang Hotels CEO Brendan Watters tells HM that focusing on the company's core GuestHouse International and Settle Inn brands "will enable franchisees to be the most profitable."
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Aloft introduces social networking rewards 10 Dec, 2010
Foursquare users who check into participating Aloft Hotels for the first time will receive a 20 percent discount at the w xyz bar.More>>
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 | Newswire
11 customer loyalty trends for 2011 23 Nov, 2010
Loyalty 360 took a look at what trends will drive loyalty marketing in 2011. Find out where sustainability ranks on the list.More>>
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 | Newswire
Loyalty 360 and Wyndham to share best practices 13 Sep, 2010
The companies will share expert insights and guidance to better understand loyalty and develop programs that effectively engage customers and build stronger relationships.More>>
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 | Newswire
Accor's A|Club celebrates second year 3 Sep, 2010
The brand's worldwide loyalty program has nearly 5 million members.More>>
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What frequent travelers really think about your programs 5 Aug, 2010 
Elite-status road warriors don't hold back when it comes to sharing what they expect from a hotel loyalty program.More>>
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Operators: Loyalty benefits trump costs 5 Aug, 2010
Brand loyalty programs drive a wide range of business to individual hotels; franchisees can count on a loyalty program for as little as 2 percent of booking business to as much as 65 percent, depending on the market. But any business is better than no business, and hotel owners and operators report...More>>
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Brands: Programs target return guests 5 Aug, 2010
In today's marketplace, brand loyalty is fickle. The antidote the industry has turned to is the loyalty program, and at the heart of a loyalty program rests the simple goal: incentivize customers to stay with a brand.More>>
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The business of loyalty 5 Aug, 2010
Loyalty programs have spread to most industries fighting for today's customer: grocery stores, gas stations, retail chains, restaurants and, of course, hotels. But as the old adage goes, nothing in this world is free. Check out H&MM's special report on hotel loyalty programs and what they mean for...More>>
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