OLS Hotels & Resorts consolidates digital marketing

OLS Hotels & Resorts selected Tambourine to handle website and digital-marketing efforts for its portfolio properties. Tambourine has launched services to much of OLS's portfolio, which includes more than 17 hotels in eight states, nine of which are located throughout California.

"We are very pleased with all of our new websites and the production that is coming from Tambourine,” Jennifer Pochedly, corporate director of revenue management for OLS Hotels and Resorts, said in a statement.

Tambourine's services for OLS includes omnichannel traffic generation, including search, pay per click, email, social, and metasearch. It also includes custom, responsive hotel website design and mobile sites; conversion rate optimization; reservation recovery; and cross-channel return on investment tracking.