Scandic Hotels expands with partnership with IDeaS with the planned implementation of IDeaS G3 revenue-management system across its estate of more than 200 European properties.
IDeaS' technology will help Scandic futurecast demand for more than 40,000 rooms across seven European countries, creating tangible business results with advanced revenue management tools and expert resources.
“Maximizing revenue remains one of our key strategies to drive growth and deliver even better shareholder returns,” said Jan Lundborg, VP of revenue management and distribution for Scandic Hotels. “Using IDeaS G3 RMS allows us to leverage its sophisticated futurecasting analytics, interactive dashboards and reporting tools to capture and analyze transactional data – and we can use those insights to make informed decisions for the future.”
Powered by advanced SAS analytics and IDeaS' nearly three decades of industry innovation, Scandic Hotels' entire portfolio will use IDeaS automated revenue management tools to make more strategic decisions for its properties.