Carlson Rezidor extending Radisson Blu brand to Belarus

Carlson Rezidor is extending its reach into Russia/CIS & Baltics with the addition of a Radisson Blue property in Belarus. The Minsk hotel will have 200 rooms and is slated to open in the second quarter of 2017.

At the Russia & CIS Hotel Investment Conference (RHIC), Carlson Rezidor also announced a new Radisson Residence in Zavidovo. The property will comprise 200 apartments and is scheduled to open in Q4 2014. Since last summer, Carlson Rezidor already operates a Radisson hotel in Zavidovo.

“Both signings further strengthen our leading position in Russia/CIS & Baltics, and underline our unchanged commitment to this emerging market which is one of our most important growth regions”, said Wolfgang M. Neumann, president & CEO of Rezidor.

Carlson Rezidor has a total of 74 hotels and 18,300 rooms in operation and under development in Russia/CIS & Baltics, and it says has a room count twice as high as the nearest competitor. The group’s core brands Radisson Blu (upper upscale) and Park Inn by Radisson (midscale) are the largest brands in both Russia and CIS. Carlson Rezidor’s overall development strategy is built on asset-light, profitable and sustainable growth with a strong focus on emerging markets.