Benjamin Brothers, Braeside Design bring art deco updates to the Hilton Cincinnati Netherland Plaza Hotel

The Hilton Cincinnati Netherland Plaza Hotel completed a multimillion-dollar product improvement. The Netherland Plaza, a National Historic Landmark built in 1931, called upon interior designer Cary Benjamin of Braeside Design Group and Benjamin Brothers Purchasing to enhance the French Art Deco theme while preserving the heritage and originality of the property.

All 561 guestrooms and suites were renovated, with the room renovations consisting of all new soft goods including drapes, sheers, valances, chairs, sofas, ottomans, bed coverings and lighting. 

Benjamin also redecorated the hotel’s restaurant spaces, including The Orchids at Palm Court, The Bar at Palm Court, and the Palm Court Grille. The entire Palm Court received new chairs, bar stools and all fixed seating was reupholstered. The bar top was also replaced with new stone.

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Benjamin Brothers Purchasing is a supplier of furniture, fixtures and equipment to the hospitality industry in the US. It has over 78 years of experience. 

Braeside Design Group is a full service commercial design firm offering interior design, purchasing and installation services. 

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