Swire Hotels announced the slated opening in 2015 of EAST, Miami at Brickell CityCentre, Swire Properties' $1 billion mixed use development in Miami's downtown financial district. It will be the hotel group's first property in the US and the third hotel under the EAST brand, after the opening of EAST, Hong Kong in Island East in 2010 and EAST, Beijing last year at INDIGO, Beijing.
Designed by New York-based Clodagh Design, EAST, Miami will offer 263 rooms and 89 serviced apartments. EAST will have a paperless check-in and check-out experience and a one-stop front desk Guest Experience team. The hotel will have two restaurants and a rooftop bar, as well as meeting rooms, a feature pool, a fitness center and treatment rooms.
Swire Hotels also recently announced the opening of The Temple House in Chengdu, China which will be the group’s fifth hotel in Asia, following The Opposite House and EAST in Beijing and The Upper House and EAST in Hong Kong.
Swire Hotels was created to manage urban hotels in Hong Kong, Mainland China and the UK. The Opposite House, Beijing, opened in 2008 and was followed by The Upper House, above Pacific Place, Hong Kong, in October 2009. The Temple House will open in Q4, 2014 in Chengdu. Swire Hotels opened a 345-room lifestyle business hotel called EAST, Hong Kong in Hong Kong’s Island East on 25 January 2010. The 369-room EAST, Beijing, located within INDIGO in Jiangtai, opened in September 2012. EAST, Miami, offering 263 rooms and 89 serviced apartments, will open in Brickell CityCentre in 2015.
Swire Hotels launched a new collection of locally inspired hotels in British towns and cities called Chapter Hotels. The first hotel in the collection, The Montpellier Chapter, Cheltenham opened in 2010. The second hotel, The Magdalen Chapter, Exeter opened in June 2012.
Swire Properties, established in Miami since 1979, is one of South Florida’s leading international developers of urban office, hotel and condo real estate.