Guy Thornton and Feltus Hawkins Designs renovate the St. Louis, Mo., Mayfair Hotel

The historic Mayfair Hotel reopened its doors as the Magnolia Hotel. The property closed in late 2013 for a multi-million dollar renovation, and reopened as a boutique property.

A St. Louis landmark, the Mayfair Hotel was purchased by Stout Street Hospitality, which incorporated it under its Magnolia brand. Stout Street Hospitality preserved the property's historic character while integrating boutique elements and design. The Mayfair welcomed the likes of Douglas Fairbanks, Cary Grant, Irving Berlin and John Barrymore, as well as Presidents Harry S. Truman and Lyndon B. Johnson. This era served as the inspiration behind the look and feel of today's Magnolia.

The property was named to the National Register of Historic Places in 1979.

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.

The interior design of the property was under the direction of Feltus Hawkins Designs of Nashville, and architectural design by Guy Thornton Design of New York and Denver.

Situated in the downtown St. Louis, the 182-room Magnolia is within walking distance of numerous attractions. Amenities include complimentary breakfast, an evening beer and wine reception and downtown town car transportation.

Guestrooms have tufted faux leather headboards with ecru woven textured bed coverings. There are also glass nightstand lamps with ecru drum shades, two toned custom wood case goods with satin nickel circular pulls on nightstands, desks and LCD TV chests. Gray and taupe textured fibers are woven into custom carpeting, repeating the color palette of the-floor-to-ceiling drapery with sewn-in black out lining. Other features include full length wall and desk mirrors. 

Ergonomic desk seating on chrome casters complement the contemporary appeal of the desk, curved shaped desk lamp with data charging at base and drum shades edged in black piping. Accent colors of yellow tones are incorporated into the fabrics on lounge seating and the abstract artwork at headboards.

The property has over 8,000 square feet of meeting and event space, including the St. Louis Executive Conference Center, which encompasses the entire first and second floor of The Magnolia Hotel St. Louis; as well as The Magnolia Grand Ballroom, suited for large presentations and celebrations for up to 250 guest. The events venues have wireless Internet access and a dedicated meeting concierge.

Magnolia Hotel St. Louis is managed by Stout Street Hospitality. The Denver-based company focuses on development, management, acquisition, re-branding, new construction and conversion of existing independent hotel properties. The company currently operates Magnolia hotels in Denver, Dallas, Houston, Omaha, Neb.; St. Louis; and manages an upscale Holiday Inn in Dallas, and a ski resort, The Winter Park Mountain Lodge in Winter Park, Colo.

All photos from Magnolia Hotels

Suggested Articles

After two years, the Galt House in Louisville, Ky., has completed its $80 million upgrade.

Buildings in Texas and the Northeast are being converted into hotels.

Jeffrey Beers International curated a "Midtown from Above" concept with each guestroom designed to feel like a retreat from the streets below.