Hilton Worldwide renovates boutique-style Hilton Times Square in New York City

Hilton Worldwide has announced a new chapter in the life of Hilton Times Square, with the hotel in New York now featuring 460 all-new guest rooms, including two all-new suites. The redesign drew inspiration from Times Squares' history, formally known as Long Acre Square. This boutique-style property is situated on the 42nd Street in the heart of Times Square.

Hilton Times Square was originally built in 2000. The hotel features a modernist facade of geometric shapes in primary colors inspired by artist Piet Mondrian, plus a permanently lit grand marquee. The hotel sits atop 335,000 square feet of retail space that includes a 25 theater AMC Megaplex, Madame Tussaud's Wax Museum, and several restaurants. The hotel lobby is located on the 21st floor and has floor to ceiling windows with city views. Over 5,500 square feet of modern event space is contained on the 22nd floor. All 460 brand-new guest rooms and suites are found on floors 23 through 44. 

The hotel's recent revitalization program presents a complete transformation of all of the hotel's guest rooms. Brand-new wall coverings, window treatments, carpet, seating and decorative light fixtures have been installed. Rejuvenated guest bathrooms include new vanities, tile, plumbing, fixtures, bath accessories and lighting. Contemporary design elements have been inspired by Times Square's history. All of the hotel's 22 guest room floors have been transformed with new corridor carpeting and wall coverings. The guests' experience starts as one crosses the threshold into the room, where the carpet pattern resembles streets and buildings within New York City. The headboard is a composition of wood veneers in varying block patterns, something similar to a printers' block that would have been used during the early printing days of the New York Times. The printing theme is carried throughout the room by the juxtaposition of a neutral sepia color palette and the tactile textures seen in the upholstered items and window treatments. The selection of clock gears, headlines and time piece artwork establish the historical relevance of Times Square.

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

Finish materials used in the bathroom renovation reflect the same design intent as in the bedrooms. This was achieved by using neutral colored porcelain tiles on the floor and tub which are offset by the quartz top that anchors the chrome wood vanity. The bath experience is enhanced with the addition of a full wall width backlit mirror and polished chrome accessories.

In-room amenities at Hilton Times Square include new work desks with ergonomic chairs, 46-inch, LED TVs, in-room refrigerator, MP3-compatible alarm clocks, plus bedding and combed cotton linens, and Peter Thomas Roth bath and body products.

Suitable for hosting events for up to 150 people, Hilton Times Square features 5,500 square feet of flexible conference space for business meetings, banquets and social events. The function space includes a 1,100 square foot Empire Ballroom that is located on the 22nd Floor Conference Level, accessible via lobby elevator and surrounded by additional breakout rooms. Windows with natural lighting adorn the meeting space. The hotel also offers a 24-hour self-service business center featuring high-speed Internet access, laptop connections and fax machines. Amenities include a 24-hour fitness facility.

For dining, Hilton Times Square features Restaurant Above, an all-American dining room; and Pinnacle Bar, the hotel's lobby lounge.

Suggested Articles

This roundup features details on 15 new properties operating in the United States.

The Last Hotel opened last year following a $54 million, 18-month restoration and renovation of the city’s International Shoe Company building.

The El Paso hotel’s "Pueblo Deco" design is a hybrid of Art Deco and the naturalistic, Native American adobe architectural styles.