NEW YORK—Hotel Design magazine is pleased to announce a compelling new strategic direction for the upcoming new year, including a redefined global editorial focus, an expanded audience and a new name, Hospitality Architecture+Design, effective January 2011.
Hospitality Architecture+Design will maintain a ten issue annual publication schedule in 2011 and will have distribution in North America, Asia, Middle East and Europe. It will also combine efforts with our immensely successful Asia sister publication, Hospitality Architecture+Design Asia to join print and online audiences for an even greater global reach. The magazine will now deliver hospitality design information to a total of 25,000 hotel, spa, restaurant, nightclub and senior living on-site decision makers along with key interior designers and architects. The main focus of the revamped magazine will be to highlight design features in five main areas: hotels, restaurants, nightclubs, senior living and spas, to fully explore the entire gamut of design. Along with this new strategy, 2011 content will provide in-depth coverage on everything from technology trends, signature projects, products and more as they relate to the five new pillars of the magazine. Hospitality Architecture+Design will also feature profiles on design professionals and developers as well as purchasing firms and industry manufacturers.
“Hospitality design is an expanding marketplace, and hotel, restaurant, senior living and nightclub design are all melding together into one singular opportunity for design professionals,” stated Mary Malloy, publisher, Hotel Design. “We want to give our audience the information they need to properly grow their business and realize that hospitality design is no longer defined by one discipline. Therefore, the change to include a bigger breadth of projects within our magazine and embrace a global presence was a necessary transition. Design is a multi-faceted industry and our core audience has an appetite now for all things hospitality design-related. We are proud to deliver the information they need and look forward to the unveiling of our new look and feel in January, including an enlarged book size and a more luxurious paper quality to enhance the reader experience of each issue.”
“The transition to Hospitality Architecture+Design made absolute sense for us with our global footprint combined with our comprehensive access to the hotel, restaurant, senior living, nightclub and spa vertical corresponding media and event outlets,” said John McMahon, vice president and group publisher of Hotel Design. “As a leading media provider in these fields, we are more cutting–edge than any other publication in the industry, more diverse in the content that we provide and reach more end-users than we ever have before. Through the next year and beyond, we will continue to grow, refine and lead the way in the hospitality design space.”
Launched in 2004, Hotel Design magazine has provided inspiration to 11,000+ designers, architects and developers with a strong commitment to the people, projects, perspectives and products in the design community. Hotel Design magazine is owned by parent company Questex Media Group LLC, which also produces Nightclub & Bar and American Spa magazines as well as HealthCare Design Exchange.
Please make sure to visit the Hotel Design booth #2631 at the upcoming International Hotel, Motel + Restaurant Show to get a sneak peek of the new Hospitality Architecture+Design look and feel!