Mövenpick Hotels & Resorts signed two new hotels in China and Thailand. The hotel company of Swiss heritage is to open a new beach resort in Hua Hin, Thailand, and a 250-rooom hotel in Enshi City, China.
The Mövenpick Hotel Enshi will be the company’s first opening in China, marking a milestone for the company. The new 14-story, five-star Mövenpick Hotel Enshi is set to open this summer and will be based in the business district of Enshi City, Hubei Province located in Central China. The property will be situated 1.5 miles from the airport and a short drive from the countryside that includes the Enshi Grand Canyon. The Mövenpick Hotel Enshi will be the first five-star hotel in the city and will have a contemporary design, two restaurants, a bar, a club lounge, 1,689-square-fppt ballroom, eight meeting rooms, a pool, spa and a fitness center.
By 2015, Mövenpick Hotels & Resorts will have four properties open in China: the upcoming hotel in Enshi; a 380-room resort on Phoenix Island, Sanya; a 350-room property in Chifeng City, Inner Mongolia; and a 300-room hotel in Jiading, Shanghai.
Within three years, the company will also be operating eight hotels in Thailand with two in Chiang Mai and one each in Koh Samui, Bangkok and Pattaya in addition to the new signing, the 190-room Mövenpick Resort & Spa, Hua Hin.
The newest management contract signing is in Hua Hin, on the West Coast of the Gulf of Thailand, a leisure destination known for its beaches, golf courses, hill hiking, water sports and cultural attractions.
The two new signings are in line with the global strategy of Mövenpick Hotels & Resorts to open 100 hotels across Africa, Europe, the Middle East and Asia by 2015, evenly allocating around 25 properties to each region. At present, the company operates seven properties in Asia, including two hotels in Vietnam, one each in Singapore and The Philippines, another in India and two in Thailand – the Mövenpick Resort & Spa Karon Beach Phuket and the Mövenpick Resort Bangtao Beach Phuket.