Starwood Hotels and Resorts Worldwide signed a long-term management agreement with 302 Pitt Operations, an affiliate of Melbourne based investment and development company, Ninety Four Feet P/L, to debut its Aloft brand in Sydney, Australia.
Sydney's first Aloft hotel will be located at 302 Pitt Street, after the city's Druids House building is transformed into a hotel by local designer Carmen Glenister of Opera Studio Design, and Sydney-based Scott Carver.
Set to open in November 2016, the 136-room Aloft Sydney Pitt Street will be located in the heart of Sydney's "Koreatown" district, close to the city's business center and transportation network. The hotel will be close to Hyde Park, Pitt Street Mall and George Street's Event Cinema.
Retaining various elements of the historic 1909 building, the new Aloft hotel will feature loft-like guest rooms with many amenities signature of Aloft, including platform beds with plush bedding, walk-in showers with custom amenities by Bliss Spa, complimentary bottled water and signature coffee. As with all Aloft hotels, there will be free wireless Internet access throughout the hotel and plug-and-play connectivity to connect electronic devices to the 42-inch flat-screen TV.
Amenities will include Re:fuel, the Aloft brand's 24-hour gourmet food and beverage area; and the w xyz bar, which will extend into an outdoor "Backyard."
The signing of Aloft Sydney Pitt Street follows last year's announcement of Aloft Perth Rivervale, slated to open in early 2017. Aloft Sydney Pitt Street will join Starwood's portfolio in Australia, which currently comprises 10 operating hotels across the country. The Westin Perth and W Brisbane are scheduled to open in 2017 and 2018, respectively.
Aloft Hotels now has 100 hotels open, with openings slated in 15 countries around the world.