Santa Monica eco-friendly Shore Hotel opens

The Shore Hotel has opened in Santa Monica, Calif., highlighted by its eco-friendliness with the installation of INNCOM International’s e4 Smart Digital Thermostat and Integrated Room Automation System (IRAS) that enabled the property to achieve Silver LEED (Leadership in Energy and Environmental Design) registration.

Independently owned and operated by the Farzam family, the property has164 rooms. The open-air, U-shaped design of the main hotel building has a stainless steel-clad trellis over the street-side of the courtyard, which unifies the two wings of the main building creating an outdoor “living room,” with pool, a water feature, and patio dining at Blue Plate Taco, which is slated to open in the spring of 2012.

Amenities on the property include a fitness center, meeting and special event space, a business center, and a four-level underground parking lot with an additional 150 public parking spaces. The hotel also has a public-use space, including park benches for pedestrians.


With INNCOM, the company is reportedly able to manage in-room temperature with the e4 Smart Digital Thermostat with ecoMode. INNtouch integrates with INNCOM’s centrally controlled system to remotely display guestroom status to housekeeping and other departments.

INNCOM is a global hospitality-industry leader in advanced energy-management and IRAS for hotels and resorts. The company is considered a pioneer in wireless environment installation.

The Shore Hotel, located at 1515 Ocean Avenue, features one dining establishment slated to open in the spring of 2012, a fitness center, meeting and special event spaces, and an underground parking lot.

If awarded Gold LEED Certification, Shore Hotel will be the only property in the city of Santa Monica with this elite status.


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