sbe, a hospitality, lifestyle and real estate development company, launched its SLS Hotels brand into China. The announcement was made in collaboration with sbe's partner in its Chinese expansion, Palace Hospitality. SLS Hotels' properties in China will have an aesthetic composed by hotelier and sbe founder, chairman and CEO Sam Nazarian and the SLS Hotels design team tailored for the Chinese market.
Based in Los Angeles, California, sbe opened its first SLS Hotel in Beverly Hills in 2008. Building upon the success of the Beverly Hills location, sbe expanded the brand to Miami with the SLS South Beach in 2012, and will open additional SLS Hotels locations in New York, Las Vegas, Seattle, Philadelphia and a second Miami location within the next three years.
Shanghai, Beijing, Wuxi and Kunming are the first cities confirmed for SLS Hotels with plans to launch SLS Hotels in additional Chinese markets after 2015. Palace Hospitality has an established record of developing and operating hotel and food and beverage brands in China.
sbe develops, manages and operates hotels, restaurants and nightlife venues. The company has over 80 properties currently operating or in development, and has expanded several of its flagship brands including SLS Hotels, Katsuya by Starck, The Bazaar by José Andrés and Hyde Lounge nationally and internationally. Founded in 2002 by chairman and CEO Sam Nazarian, sbe is a privately held company.