Sheraton New York Times Square unveils $2.2M renovation

The Sheraton New York Times Square Hotel unveiled a new Lower Level meetings space, an enhanced 11,000-square-foot space that provides boutique-style, personalized services and catering options to meetings from 10 to 150 attendees. The Lower Level space was formerly known as the Executive Conference Center and will be re-named this spring.

The new Lower Level has a $2.2 million soft goods renovation to public spaces, the entry lounge and 13 meeting rooms. The new space incorporates a clean design scheme with an emphasis on warm tones and geometric patterns. Renovation additions include new carpet, lighting, wall coverings, electronic reader boards and a custom boardroom table, pre-wired to meet AV needs. In addition, all restrooms were fully upgraded.

The renovations incorporated the overall design aesthetic of the hotel, offering guests a sense of place from the movement invoked in carpet patterns and fixtures, to artwork featuring New York landmarks.

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The Lower Level conference space has a 52nd Street entrance separate from the hotel lobby, providing event and meeting attendees with a streamlined arrival experience.

The Lower Lobby conference space now also boasts a dedicated events team.

The total meeting space at the hotel includes 43 meeting rooms, the 13,768-square-foot Metropolitan Ballroom which hosts up to 2,500 guests, and the 8,715-square-foot New York Ballroom which holds 1,200 guests. The total meetings facilities offer 35,000 square feet of event and pre-function space. All meeting spaces at the Sheraton New York Times Square feature digital signage outside meeting rooms and in public spaces - with the ability to stream customized messages and live news - as well as client-controlled individual digital panels to customize lighting and temperature in each room.

Located in the heart of Times Square, The Sheraton New York Times Square Hotel offers 1,781 newly renovated rooms. Amenities include the Lobby Lounge and Link Cafe, a Sheraton Fitness Center programmed by Core Performance, the Hudson Market restaurant and 44th Floor Club Lounge with panoramic views of Manhattan. There is also a 60,000 square feet of flexible meeting space, including the new Lower Lobby conference space catering to smaller meetings.

Terry Lewis is the GM of the Sheraton New York Times Square hotel.