Starwood Hotels & Resorts debuts Aloft brand in Taipei, Taiwan

Starwood Hotels & Resorts Worldwide debuted its Aloft brand in Taipei, Taiwan with the opening of Aloft Taipei Zhongshan. Located in the city's northeast downtown area, Aloft Taipei Zhongshan is the first Aloft Hotel in Taiwan, and the 10th Aloft Hotel in Greater China.

The property makes use of the SPG Keyless, a mobile check-in system, in all 88 loft-inspired guestrooms. Each room has oversized showerhead, custom amenities by Bliss Spa and free WiFi connectivity. The rooms also have 42-inch LCD TVs, as well as artwork created by Taiwanese designers.

For dining, Aloft Taipei Zhongshan has the W XYZSM bar and Re:fuel.

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Aloft Taipei Zhongshan is located on a commercial street lined with international firms, hotels and restaurants. It is 10 minutes by car from Taipei Songshan Airport (TSA) and the closest Metro Station-Zhongshan Elementary School Station is nearby. 

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