ATLANTA (Oct. 22, 2007) - Taking its indoor style to the outdoors, IHG's (InterContinental Hotels Group) [LON: IHG, NYSE: IHG (ADRs)] upscale extended-stay hotel brand, Staybridge Suites, today announces yet another way the brand is encouraging guest interaction and fostering a sense of residential community among long-stay guests. The new Staybridge Suites Outdoor Living Room concept features a place where guests can relax and interact alfresco surrounded by amenities such as stacked-stone fireplaces and high-definition televisions. On the heels of other recent residentially inspired brand enhancements, including the Staybridge Suites Gathering Table, the Just Like Home Theater and Wireless Anywhere, the Outdoor Living Room will make its debut at the Staybridge Suites Montgomery - EastChase, Ala., when the hotel opens next spring.
"At Staybridge Suites, we highly encourage guest interaction since our guests stay with us for weeks and months at a time. Guests feel a sense of community throughout the hotel, especially in our great room lobby in front of the fireplace," said Robert Radomski, vice president, Brand Management, Extended-Stay Brands, IHG. "Recently we launched a gathering table similar to that of a residential kitchen island where guests can comfortably interact during breakfast and evening Sundowner receptions," he added. "While socializing is popular indoors and beyond, the Outdoor Living Room is another way our guests can socialize and relax in an environment similar to what they expect at home."
The Staybridge Suites Outdoor Living Room concept will be available to new and existing hotels as a decor option in 2008 and can include amenities such as: o Comfortable, all-weather outdoor living room furniture o Stacked-stone fireplaces o Open, landscaped gardens with water features and arbors o Gazebos with ceiling fans o High-definition televisions o Background music
The first Staybridge Suites Outdoor Living Room will be situated lakeside at the Montgomery - EastChase property and will feature several outdoor living areas with comfortable, all-weather teak furniture set amidst extensive resort-inspired landscaping including three oversized date palm trees imported from Arizona. The Outdoor Living Room will also feature multi-level garden trellises with ceiling fans, an outdoor stacked-stone fireplace with semi-circular seating and background music.
About Staybridge Suites
Staybridge Suites is an innovative all-suite hotel brand designed to meet the needs of extended-stay guests. With more than 100 hotels open in the Americas, it is ideal for travelers seeking a residential-style hotel that is perfect for business, relocation and vacations. Amenities include: three suite types (deluxe studio, one-bedroom and two-bedroom/2 bath) with fully equipped kitchens, highly functional work areas and two-line speaker phone with voicemail, direct dial access and free local calls. Staybridge Suites offers free "Wireless Anywhere", complimentary daily deluxe breakfast buffet and evening Sundowner reception three days a week. Staybridge Suites' fitness center, business services, guest laundry and BridgeMart convenience store are open 24 hours a day. www.staybridge.com
Press Contact: Monica Smith/ 770-604-5562/ [email protected]
Notes to Editors: InterContinental Hotels Group PLC (IHG) of the United Kingdom [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, over 3,800 hotels and more than 563,000 guest rooms in nearly 100 countries and territories around the world. IHG owns a portfolio of well recognised and respected hotel brands including InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites, Candlewood Suites and Hotel Indigo, and also manages the world's largest hotel loyalty programme, Priority Club Rewards with over 33 million members worldwide.
The company pioneered the travel industry's first collaborative response to environmental issues as founder of the International Hotels and Environment Initiative (IHEI). The IHEI formed the foundations of the Tourism Partnership launched by the International Business Leaders Forum in 2004, of which IHG is still a member today. The environment and local communities remain at the heart of IHG's global corporate responsibility focus.
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