This new hotel brand is expected to enhance the group’s portfolio of two-star to five-star properties. Swiss-Belhotel International is targeting projects in a number of major cities in Indonesia such as Jakarta, Bogor, Surabaya, Yogyakarta, Balikpapan, Cirebon, Manado, Makassar and the islands of Bali and Batam as the group eyes developing more Zest Hotels in various regions of Indonesia.
Zest hotels provide high-speed Internet access, an LCD TV with international channels, and a CITRUS Café, which serves breakfast and a mixed Asian-European breakfast buffet throughout the day.
The company currently has 70 operating hotels and development projects throughout the archipelago, with the development of more Zest Hotels expected to strengthen the presence of Swiss-Belhotel International in the region.
Swiss-Belhotel International is an international management company with over 95 hotels, resorts and projects globally. Founded in 1987 and headquartered in Hong Kong (SAR), the company manages properties in the Asia-Pacific and the Middle East, including in China, Vietnam, the Philippines, Malaysia, Indonesia, Australia, Iraq, Kuwait, Oman, Qatar and the Kingdom of Saudi Arabia.