Damac signs deal to expand Paramount Hotels

Damac Properties has signed an exclusive deal with Paramount Hotels & Resorts to expand its branded hotels and serviced living concepts to new cities around the region, reports Construction Week Online. The hotels & serviced residences will be launched over the next five years across Dubai, Abu Dhabi, Jeddah and Istanbul.

The new agreement is a major expansion on the current deal which has already seen four different projects announced in Dubai and Riyadh.

Each project will bring to life a style and ambience reflective of the famous Hollywood movie studio, Paramount Pictures, which has produced more than 3,000 famous movies over the past 103 years.

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

“Damac Properties is delighted to be extending its exclusive agreement with Paramount Hotel & Resorts – a deal which will present many new and exciting opportunities to bring the Hollywood lifestyle and California cool to many more premium locations,” said Ziad El Chaar, managing director, Damac Properties.

“From our initial announcement back in March of last year, the Paramount Hotels & Resorts-branded products in Dubai and Riyadh have proved to be immensely popular with our sophisticated client base. We are pleased that in the coming years we will be able to expand this concept to many new markets.”

Damac Properties is already working with Paramount Hotels & Resorts on a four-tower hotel and serviced residences project in the Burj area of Dubai.

Read more on

Suggested Articles

Two recent cases address the issue of hotel liability when personnel assist police who have an issue with a guest—here's the lesson for hotels.

InterContinental Hotels Group's Avid hotels brand has more than 200 properties in the development pipeline, including 40 under construction.

The company has hotels in Georgia and Texas slated to open in coming years.