Hard Rock plans Costa Rica debut

Hard Rock International is bringing its hotel concept to Costa Rica. Hard Rock, in collaboration with Sunwing Travel Group, is set to open the country's first Hard Rock Hotel by early 2019. 

“Costa Rica has seen a steady rise in international arrivals and the country’s worldwide appeal aligns with our development strategy deeply rooted in expanding into desirable locations,” Marco Roca, global head of hotel development at Hard Rock International, said in a statement. 

The 294-room guestroom Hard Rock Hotel Papagayo, Costa Rica, will be located 30 minutes from Liberia International Airport, and will be managed by Blue Diamond Resorts.

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

Just under a year ago, Hard Rock announced plans to open three new hotels in Brazil: Hard Rock Hotel Brasilia, Hard Rock Hotel Caldas Novas, and Hard Rock Hotel Itapema.

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