Marriott makes luxury push in Asia Pacific

The Ritz-Carlton, Koh Samui, Thailand (Marriott will increase its network of eight luxury brands from 365 luxury hotels to over 500.)

Marriott International is planning to double its luxury presence in the Asia Pacific region, adding 11 new hotels to its portfolio this year alone. 

The company is set to add more than 100 hotels to its current footprint of 113 luxury properties, representing more than half of the company’s global growth in this category. China has approximately half of the new hotels in the region.

Globally, Marriott International has a total of 200 luxury hotels in its development pipeline. The new properties will build its network of eight luxury brands, The Ritz-Carlton, Ritz-Carlton Reserve, St. Regis Hotels & Resorts, W Hotels, The Luxury Collection, JW Marriott, Edition and Bulgari Hotels & Resorts, from 365 properties to nearly 500 luxury hotels.

“Asia Pacific is the fastest-growing market for Marriott International outside of North America, with the luxury segment averaging one new hotel every month this year,” Peggy Fang Roe, chief sales and marketing officer, Marriott International, Asia Pacific, said in a statement. “This region continues to see a growing numbers of high-net-worth individuals, which, combined with dynamic economic growth, has created a strong increase in demand for luxury hotel experiences.”

The Ritz-Carlton 

The Ritz-Carlton will expand its Asia Pacific resort portfolio with a debut in Langkawi, Malaysia. In 2018, Koh Samui will become The Ritz-Carlton’s first resort in Thailand.

The brand will also debut in Jiuzhaigou, a designated UNESCO Heritage Site in Southwest China in the Jiuzhaigou Valley National Park. 

St. Regis  

St. Regis, with 42 hotels in 19 countries, is slated to make debuts in five new destinations in 2017, including two newly opened hotels in China: The St. Regis Shanghai Jingan and The St. Regis Changsha.

The Regis Changsha will be the destination’s highest hotel. It includes its own helipad and a pool high above the city.

W Hotels

W Hotels, which has 50 hotels currently open in 23 countries, opened the W Goa in India early this year. The W Shanghai will open at the end of June on the Bund, near the Huangpu River.

In August, the brand will debut the W at the Jinji Lake Circle in Suzhou, China, which is close to the city’s clubs, restaurants and spas.

JW Marriott Phu Quoc Emerald Bay Resort & Spa 

The Luxury Collection 

In Singapore, The Duxton Club, a Luxury Collection Hotel, will be converted from two prewar colonial heritage buildings. The hotel will open later this year.

JW Marriott

In Asia Pacific, the JW Marriott brand debuted its first resort in Vietnam earlier this year with JW Marriott Phu Quoc Emerald Bay, a hidden island property off the southern coast designed by Bill Bensley. JW Marriott will also debut in the Maldives and Jaipur, India, by 2018.


Following the debut of its hotels in London, New York and Miami Beach, Edition made its Asian debut with The Sanya Edition on Hainan Island in Southern China at the end of last year.

Edition will continue to expand its presence globally with openings in Bangkok, Shanghai and Barcelona over the next 12 months.