Marriott plans more Fairfield openings in India

Fairfield By Marriott in Lucknow

Marriott International is planning to open six hotels across India by the end of this year. The group opened the 222-room Fairfield By Marriott in Lucknow earlier this week, and the business hotel brand will open another four by the end of the year. 

"We have two Fairfields in Bangalore and one more we opened today in Lucknow. We will add four more in Indore, Amritsar, Jodhpur, and Belgaum by the end of this year," Manish Tolani, area director of sales and marketing, South Asia for Marriott International, told the Economic Times.

Marriott, which has 33 hotels under various brands in the country, will also open Marriott Resorts in Jaisalmer and JW Marriott in Kolkata in 2016. 

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Tolani said that Lucknow, where the company opened a Renaissance by Marriott in September, has become an important center for the group as both hotels have seen an "enthusiastic response."

Tolani added that Marriott is now "actively scouting" for other locations in Uttar Pradesh as they see a potential market in other big cities in the state.

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The survey is open through June 17 and results will be published in the August issue of Hotel Management. 

The company has taken “substantial steps” to preserve liquidity and mitigate the impact of the current extremely low levels of demand.

The company believes its long-term focus, disciplined capital allocation strategy and targeted actions will help it weather the storm.