Swire Hotels, based in Hong Kong and formed in 2008 to create and manage small luxury hotels in Hong Kong, Mainland China and the UK, has announced the 2015 opening of East, Miami at Brickell City Centre, Swire Properties' $1.5-billion mixed-use development in Miami's Brickell downtown district. Swire Hotels is a division of Swire Properties.
It will be the hotel group's first property in the United States and the third hotel under the East brand, after the openings of East hotels in Beijing and Hong Kong.
"Interest on the part of premiere hospitality companies in flagging a Brickell City Centre hotel was robust due to their desire to secure a prime location in the tony Brickell market and due to the inclusion of luxury retail in our project," said Stephen Owens, president of Swire Properties Inc. "We were ultimately able to select from among ten upscale hotel brands in choosing Swire Hotels' East for our flag."
Brian Williams, managing director of Swire Hotels said, "We are very excited to be expanding our portfolio to the United States with East, Miami. Our hotel aims to create different and surprising experiences that complement the lives of our guests and enhance their lifestyle. East is designed to meet the needs of travelers in Miami whilst complementing Brickell City Centre's offerings."
The 263-room hotel will be designed by architecture firm Arquitectonica with interiors by New York-based Clodagh Design.
Swire Hotels recently announced the opening of The Temple House in Chengdu, China, which will be the group's fifth hotel in Asia.