WoodSpring partners with M2B2 for new Detroit prototype

WoodSpring Hotels partnered with M2B2 to build a new prototype WoodSpring Suites hotel in Wixom, Mich. The property will be located between Grand River Avenue and Highway 96 near South Wixom Avenue. This new franchised location is the first of three that M2B2 plans to build in the region.

“When we first approached WoodSpring Hotels to explore building hotels in the Michigan area our intention was to build Value Place hotels. Our diverse development group with strong experience in property development were very impressed with the operational efficiencies and very healthy NOI of the brand. It was during our site location process that WoodSpring Hotels announced the new WoodSpring Suites prototype,” said said Mike Huszti, managing partner of M2B2. 

“After seeing what WoodSpring had planned and learning about how much research and effort they put into their new strategy we could not be more excited about the company’s new direction and what we think might be the best opportunity in the lodging industry,” Huszti said. “The support we have received from WoodSpring Hotels throughout the process has been exceptional and we have seen firsthand the way the company treats and values its franchisee partners.”

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


The projected opening date for the hotel is Q4 of 2018. Once completed, the new four-story, 122-room hotel will include guest amenities such as in-room kitchens, free high-speed internet, guest laundry and the 99-point cleaning process that the WoodSpring Suites brand provides to every guest.

“It’s always important for us to not only select the right locations but we also carefully choose the right franchise partners. In M2B2, we are gaining an excellent partner that meets both of these criteria. We’re excited to welcome another top quality development group to our franchises base,” said Ron Burgett, EVP of franchise development & operations for WoodSpring Hotels. “The upper midwest has proven to be an area of high guest demand for our brands and we have aggressive growth plans with both corporate and franchised properties in the region.”

WoodSpring Hotels currently has over 200 properties active in 30 states. The company owns 90 hotels and provides management services for both company-owned and franchised locations under the WoodSpring Suites and Value Place brands.

Suggested Articles

The company's main markets are still substantially affected by the measures rolled out to combat the COVID-19 health crisis.

Revenue per available room and occupancy increased over Q2, but uncertainty around the industry’s recovery remains.

The integration aims to provide hoteliers with seamless and complete visibility over group, catering and event sales performance activity.