Wyndham Worldwide, which includes Wyndham Hotel Group and its 15 brands, from economy through upper-upscale, is making a big push globally via an assortment of moves, stretching from South America to Australia.
China has been a major focus for the Parsippany, N.J-based hotel company, which has buttoned up agreements for the 400-room Wyndham Sanya Bay on Hainan Island, scheduled to open in late 2015; the 200-room Wyndham Hainan Qingshui Bay Resort, also in Hainan, which will debut in 2017; and the 300-room Wyndham Grand Huangshan Taiping Lake, in eastern China’s Anhui province, which is scheduled to open in early 2019.
"The rapid growth of China’s tourism industry has created a heightened demand for hotels and offers huge potential for us to expand the presence of our brands in stunning locations country-wide," said Leo Liu, Wyndham Hotel Group’s president & managing director for China.
The signings come on the heels of the the openings of the 232-room Wyndham Grand Shenzhen and the 390-room Wyndham Chongqing Yuelai (pictured). Wyndham now has approximately 900 hotels and more than 100,000 rooms in China, with more than 135 hotels and 26,000 rooms in the pipeline.
It's also expanding in South America—in both Brazil and Colombia. In the former, Wyndham opened the 100-room Super 8 Caxias do Sul, developed with Brazilian-based company Latinn Hotels in partnership with local real-estate developer, Fisa Incorporadora. It's the third Super 8 hotel in Brazil, where the company is focused on fulfilling the growing demand for mid-scale and economy hotels through strategic local partnerships.
Meanwhile, in Colombia, Wyndham opened the 91-room Wyndham Garden Barranquilla with local partner Inversiones Rueda Leon. The hotel becomes the company’s 13th property to open in the country.
In Latin America and the Caribbean, Wyndham Hotel Group has a total of 141 hotels and 16,565 rooms.
Across the globe, in Australia, Wyndham announced its entrance into Australia’s Northern Territory with the inking of a franchise agreement for the Ramada Suites Zen Quarter, Darwin, owned and managed by Zen Quarter Management. The franchise agreement follows recent announcements from Wyndham for new Ramada resorts in Christchurch, Queenstown and Rotorua in New Zealand, as well as in Shoal Bay, New South Wales and Hope Harbour on the Gold Coast in Queensland.
"We are excited to introduce the Ramada brand to Darwin as we continue to expand Wyndham Hotel Group’s portfolio throughout South-east Asia and the Pacific Rim," said Barry Robinson, Wyndham Hotel Group’s president and managing director, South-east Asia and Pacific Rim.
Wyndham is also expanding its vacation rental business with the acquisition of ResortQuest Whistler. The acquisition marks the company's first foray into Canada and adds nearly 600 condominium units to its portfolio of vacation rental properties.
ResortQuest Whistler is reportedly the largest vacation rentals manager in the Resort Municipality of Whistler. The company manages a collection of furnished properties with amenities such as full kitchens and fireplaces. The Wyndham Vacation Rentals portfolio includes more than 105,000 rental properties across 33 countries.
It appears The Street has taken notice of Wyndham's recent moves. The company has been given a positive Growth Style Score by Zack’s Research. The score analyzes the growth prospects for a company in addition to analyzing company financials, taking into account various measures of the income statement, cash-flow statement and balance sheet to achieve a ranking of A-F, where A indicates that the stock has the best growth characteristics likely to outperform the market.
At the opening of today's market, Wyndham Worldwide (WYN) was trading at $83.24. At the same time last year it was trading at $77.03.