Charlestowne Hotels has launched six new food and beverage concepts this year, including the company’s first standalone bar and restaurant.
Since January, Charlestowne has opened four hotel F&B operations, including Anvil + Ax at Hotel Morgan (Morgantown, W.V.), Famille at Origin Hotel Westminster (Westminster, Colo.), Front & Main at the Lockwood Hotel (Waterville, Maine) and Novo at Wild Rice Retreat (Bayfield, Wis.). Charlestowne’s food and beverage team leads all front and back-of-house operations for every restaurant it manages, including concept development, branding, menu ideation, staff hiring and training, and design consultation.
Since opening in March, more than 60 percent of Origin Hotel Westminster’s total revenue has come from food and beverage alone. Further, restaurant reservations at Front & Main, which opened in advance of the Lockwood Hotel, are fully booked nearly every day of the week.
“Charlestowne’s success in restaurant concept development is supported by our community-centric approach. We observe the local landscape and design our culinary concepts to fill gaps in the market,” said Anthony Langan, corporate director of food and beverage at Charlestowne Hotels. “We never add a restaurant simply to check a box. For us, it’s all about what we can create that will inject more color, energy, and hometown pride into the neighborhood.”
First Standalone Restaurant
Later this year, Charlestowne Hotels will open Gingerline, its first F&B standalone restaurant concept outside a hotel property. Located in Charleston, S.C., the bar and restaurant will be close to two of Charlestowne’s flagship hotels: The Spectator and The French Quarter Inn, giving it a continuous source of foot traffic from the properties.
In addition to Gingerline, Charlestowne is set to open a garden-inspired bar & lounge at The Loutrel, also in Charleston, later this year, with additional restaurant concepts already in the pipeline for 2022. The company is signing new partners as they build their reputation as a premier food and beverage operator.