Marriott's Renaissance Hotels partners with Perrier for F&B programming

French mineral water brand Perrier has formed its first partnership with a hotel brand. Starting next month, Perrier will be featured in Renaissance Hotels' F&B programming, including breakfast morning smoothies, evening punch bowls and late-night "hydration cures." Guests will be able to select from alcoholic and non-alcoholic beverages.

“We are proud to serve as Perrier’s first hotel partner, and introduce new ways to experience Perrier,” Dan Vinh, VP, Global Brand – Renaissance Hotels, said in a statement. “Renaissance guests can have the opportunity to experience Perrier in a whole new way, beyond the conventional times, and ways, Perrier is typically served.”

Additional partnership highlights include original content with a short film, “Business Unusual,” and future collaborations include a “Global Day of Discovery” in May. Timed to coincide with the grand opening party of the Renaissance Downtown Dubai, the “Day of Discovery” will include “Perrier Bubble Lounges” at Renaissance hotels worldwide. 

FREE DAILY NEWSLETTER

Like this story? Subscribe to Operations & Technology!

Hospitality professionals turn to Operations & Technology as their go-to source for breaking news on guestrooms, food & beverage, hospitality and technology trends, management and more. Sign up today to get news and updates delivered to your inbox daily and read on the go.

 

Suggested Articles

The S.C.-based restaurant group picked hospitality veteran Larry Spelts to lead its new hotel management and consulting division.

The East Palo Alto, Calif., property features the intelligent gym and personal trainer in select guestrooms.

Infor cloud solutions now connect siloed applications and reduce manual processes for the California resort.