Starwood Preferred Guest debuts Culinary Moments

Starwood Preferred Guest's Culinary Moments
Starwood Preferred Guest introduced the Culinary Moments program, which includes kitchen tours and tasting menus at world-renowned restaurants.

Starwood Preferred Guest’s Moments unveiled an enhanced schedule of culinary events that offers access to legendary culinary experiences. Members will have the opportunity to participate in cocktails, kitchen tours & tasting menus at world-renowned restaurants, plus access to the top food & wine festivals in destinations including New York, Chicago, Tokyo, and more.

“Food often acts as the center around which life’s greatest moments are celebrated and shared,” said Chris Holdren, SVP of Starwood Preferred Guest. “Expanding our Culinary Moments program is an excellent way to provide members with opportunities to share these once-in-a-lifetime memories with their family and loved ones.”

In 2016, SPG foodies have new options to indulge in supper-club style events, hosted by the culinary world’s biggest names. Food and wine events will also give members a chance to visit a new destination and sample local or regional cuisine.

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Highlights of upcoming SPG Culinary Moments:

Girl & the Goat with Stephanie Izard: Feb. 18 in Chicago
Cocktail reception, sneak preview of Duck Duck Goat, and tasting menu with wine pairing 

South Beach Wine & Food Festival: Feb. 24-28 in Miami.
Events include: Amstel Light Burger Bash presented by Schweid & Sons hosted by Rachael Ray, Fireman Derek’s Midnight Breakfast hosted by Chrissy Teigen, Goya Foods Grand Tasting Village featuring MasterCard Grand Tasting Tents & KitchenAid Culinary Demonstrations, and Chicken Coupe with a meet & greet with event host Chef Andrew Carmellini. 

Maude with Curtis Stone: Feb. 25 in Beverly Hills, Calif.
Cocktail reception and tasting menu with wine pairing 

Daniel with Daniel Boulud: March 17 in New York City
Cocktail reception, kitchen tour, five-course menu with wine pairing and cooking demonstration 

Le Bernardin with Eric Ripert: March 24 in New York City
Cocktail reception, kitchen tours, six-course tasting menu with wine pairing and cooking demonstration 

Pebble Beach Food & Wine Festival: March 31–April 3 in Monterey, Calif.
Opening Night Reception, Fabio Viviani Cooking Demonstration with meet & greet, Booze & Bites, Lexus Grand Tasting, and Graham Elliot’s Deliciously Whimsical Cooking Demonstration. 

BottleRock Napa Valley Festival: May 27–29 in Napa, Calif.
VIP & GA tickets with access to 70+ bands on four music stages plus celebrity chef and vintner performances on the culinary stage. 

New SPG Cravings

Starting in late February, members can look forward to the launch of SPG Cravings, a new culinary guide designed to inspire and connect our guests to the culinary conversation with:

  • Up to 30-percent off and Starpoints when dining at 1,500 SPG restaurants and bars in over 100 countries
  • Incredible access to dining experiences
  • Exclusive culinary content

Suggested Articles

The Urban Park Hotel Collection is currently looking at hotels with 25 to 85 rooms, which will include both independent and franchise properties.

Teams working remotely or apart can use group video and real-time collaboration for mobile and desktop.

Travel needs to evolve with current e-commerce trends by moving forward with a stronger focus on the guest journey.