Aloft Austin Northwest opens for business

(The property is owned by Pure Lodging Hospitality and managed by Lodgic Hospitality, and is located near the Alamo Drafthouse Cinema and Lakeline Mall.)

Marriott International opened the Aloft Austin Northwest, the second Aloft property in the city. Owned by Pure Lodging Hospitality and managed by Lodgic Hospitality, Aloft Austin Northwest has 130 loft-style rooms, 1,000 square feet of meeting space and live music at the W XYZ Bar.

“We are thrilled to expand the Aloft brand’s footprint in the vibrant city of Austin and expect that this vibrant new hotel will soon emerge as a popular choice among travelers due to its distinctive sense of style, innovative programming and buzzing social scene,” said Toni Stoeckl, global brand leader and VP, distinctive select brands, Aloft. “Designed to meet to the needs of today’s hyper-connected global traveler, Aloft is now in over 100 dynamic destinations worldwide.”

Aloft Austin Northwest is steps from the Alamo Drafthouse Cinema and Lakeline Mall, and close to the Lakeline station on Capital MetroRail, where visitors can catch a ride to the shops, restaurants and nightclubs of downtown Austin. Known as the “Live Music Capital of the World,” Austin offers an array of live jazz, blues, rock and roll and country music performances and Aloft adds to this with their live music programming called Live At Aloft Hotels, the signature ongoing music series with live acoustic performances and backstage moments by emerging artists at Aloft’s W XYZ Bar. The hotel is also close to numerous high-tech companies including Dell, Apple, Facebook Google, IBM and Oracle, and 25 miles from Austin-Bergstrom International Airport.

“Aloft Austin Northwest is a superb addition to this fast-growing high-tech hub,” said Andy Patel, asset manager, Lodgic Hospitality, “Visitors to Austin will appreciate the leading-edge design and tech-forward atmosphere offered by Aloft Hotels.”

Aloft Austin Northwest offers SPG Keyless — the industry-first keyless entry system that enables guests to use their smartphone or Apple watch as a room key—and fast and free Wi-Fi throughout the property. Additional amenities include a Splash indoor pool, a Re:charge fitness center; Re:fuel by Aloft – a one-stop gourmet grab & go food-and-beverage area; and live, local music at the brand’s signature W XYZ bar as part of the signature Live At Aloft Hotels music series.