Management company showcases new brands

Greg Champion

Greg Champion, EVP, COO, Benchmark Hospitality; James Simkins, COO, Personal Luxury Resorts & Hotels; Alex Cabañas, president & CEO, Benchmark Hospitality; and Ted Davis, chief sales & marketing officer, Benchmark Hospitality.

Greg Champion, EVP, COO, Benchmark Hospitality; James Simkins, COO, Personal Luxury Resorts & Hotels; Alex Cabañas, president & CEO, Benchmark Hospitality; and Ted Davis, chief sales & marketing officer, Benchmark Hospitality.

Benchmark Hospitality International held a press luncheon at New York’s Per Se restaurant to formally unveil its new hotel brands: Personal Luxury Resorts & Hotels and Benchmark Resorts & Hotels. “While our new hotel brands will never take the primary position over the individual brand of each property, we want our guests to know they belong to a distinctive collection of properties,” said Benchmark president and CEO, Alex Cabañas.

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


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