Provenance and Woodbine open Sentinel in Portland

Provenance Hotels together with Woodbine Development based in Dallas purchased the Governor Hotel in Portland, Ore., in April 2012, invested $6 million in an extensive renovation of the 100-room hotel and now have reopened it as the Sentinel.

Aimed at reinventing the property, it included the reinvigoration of all guestrooms, four floors of meeting space and the lobby. Jackknife, a new destination for craft cocktails, wine and beer, is slated to open in Sentinel’s lobby in spring 2014.

The Sentinel project is the first collaboration between Provenance Hotels and Woodbine. “Transforming historic properties has been one of our specialties, and this hotel afforded us a great opportunity to apply our skills,” said Woodbine’s managing director Dupree Scovell. “The physical transformation called for a new name that tied back to the buildings’ architecture and origins.”

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.

“Sentinels look around, look out and look back if it helps them look forward,” added Bashar Wali, President of Provenance Hotels. “We felt, as we returned the two historic buildings that make up Sentinel to their original grandeur, it was appropriate to name the hotel in their honor.”

Built as the Seward Hotel in 1909, Sentinel’s East Wing was a favorite among the state’s timber and mining industries. It was renamed the Governor Hotel in 1932.

“Epic stories have unfolded within the walls of the historic buildings that make up Sentinel, and our guests are destined to add their own chapter,” added Wali. “Our goal with this hotel was to honor the past with a design that makes our guests feel at home but also inspires them to seize the day.”


Suggested Articles

Three hotels that previously were branded under the Cotelier Hotels brand will be converted to the Life House brand. 

The company's main markets are still substantially affected by the measures rolled out to combat the COVID-19 health crisis.

After launching in North Carolina, the brand will expand into Virginia, Tennessee, South Carolina and Texas.