Starwood opens new W Hotel in Mexico’s Riviera Nayarit

W Hotels Worldwide, part of Starwood Hotels & Resorts Worldwide, is expanding its Latin American portfolio with the opening of W Punta de Mita in Mexico’s Riviera Nayarit. Owned by Fideicomiso Los Veneros, the new hotel is part of the multi-use oceanfront development, Los Veneros, on Mexico’s Pacific Coast.

W Punta de Mita is the 48th W Hotel worldwide and fifth W Hotel in Latin America following W Santiago, W Mexico City, W Vieques Island and W Bogota, bringing Starwood’s iconic category disruptor closer to reaching 75 hotels by 2020. W Punta de Mita joins W Mexico City as the brand’s second hotel in the country, as well as the second Latin American W Escape (the brand’s modern approach to staid leisure travel, currently in ten destinations around the world).

The hotel’s Living Room is a new take on the traditional hotel lobby.

“We are delighted to introduce our new W Escape to Mexico’s Riviera Nayarit, a world-class destination for surf and sun, as we continue to grow the brand’s presence in this region,” said Anthony Ingham, global brand leader, W Hotels Worldwide. “W Punta de Mita brings a playfully stylish addition to this Mexican hot spot, and we are confident that with the brand’s unique lifestyle programming and cutting-edge design it will become a must-visit destination to the new generation of jet setters.”

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“Starwood has been aggressively expanding its presence in Latin America and is on track to reach 100 hotels this year,” said Jorge Giannattasio, chief of Latin America operations and global initiatives, Starwood Hotels & Resorts. “Mexico is an important market for our company, and we are excited to continue to grow and introduce this new W Escape experience into the country.”

The Wet deck is the hotel’s pool area, which is located near a number of restaurants.

In addition to W Punta de Mita, there are several other W hotels in the pipeline for Latin America, including W Panama, an urban hotel in the heart of the city set to open in 2017, and two additional W Escapes; W Kanai, Riviera Maya set against the sparkling blue waters of the Caribbean and scheduled to open in 2018, and W Costa Rica – Reserva Conchal, a tropical property that will debut in 2019.

The W Punta de Mita has five different dining options, including the private Mesa1, which is available for only one seating per day. Other options include the Southeast Asian-inspired Spice Market, the Chevicheria bar and casual dining at Venazu. The property also has the 4,000-square-foot Away Spa, the Wave Surf Shop and Fit fitness center.

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