Bechmark Hospitality adds San Francisco's Hotel Zelos to its luxury collection

Benchmark Hospitality International added San Francisco’s Hotel Zelos to its Personal Luxury Resorts & Hotels brand collection. The hotel is owned by Pebblebrook Hotel Trust of Bethesda, Md. Alex Cabanas, Benchmark’s president & CEO, made the announcement. 

"Hotel Zelos is an extraordinary addition to our Personal Luxury Resorts & Hotels portfolio,” Cabanas said. “Centered in the heart of downtown San Francisco, the hotel is perfectly located for both the business and leisure traveler, and is within walking distance of the Moscone Convention Center.”

Hotel Zelos, which takes its new name from the Greek god of dedication and zeal, originally opened in 1999 as Hotel Palomar San Francisco. The hotel has 202 guestrooms and suites, 3,000 square feet of meeting and event space, and is also home to the bar/restaurant, Dirty Habit.

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Suggested Articles

Englender, managing director at the FF&E and OS&E procurement firm, talked about how his company is evolving in the midst of the pandemic.

The company will introduce the antimicrobial and antiviral Surface-Guard Technology on select Sealy products beginning in early 2021. 

The first HospitalityVIEW meeting reached a consensus that technology innovation will be a driving force to lead the industry out of the downturn.