Maui leads Hawaii in occupancy and rates for early March

Maui led all islands in Hawaii for hotel occupancy and room rates last week, according to the weekly report from Hospitality Advisors and STR.

The statewide average hotel occupancy rate for Hawaii was 81.8 percent during the week ending March 7, a 0.1 percentage point bump compared to the same week a year before, while daily average room rates reached $235.49, a 1.7 percent rise, the report said.

Maui led all islands in occupancy with a 85 percent of its rooms full, a 0.7 percentage point increase from last year. Next highest was Oahu at 82.9 percent, a 2.2 percentage point fall; followed by Kauai at 77.1 percent, a 4 percentage point jump; and the Big Island at 75.1 percent, a 5.5 percentage point improvement.

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

Maui also led all islands in daily room rates, averaging $319.87, a 7.9 percent gain from last year. Next highest was Kauai at $228.87, nearly $90 less than Maui but still a 6.4 percent rise from last year; followed by the Big Island at $218.04, a 2.2 percent slip; and Oahu at $202.40, a 2.2 percent decline.

During the same week, the nationwide average occupancy rate was 64.5 percent on an average room rate of $116.74. In Los Angeles, hotels were 79.8 percent full and customers paid an average $148.67 a night. In Orlando, hotels had an average occupancy rate of 84.7 percent and average room rates of $125.26. San Diego hotels were 75.3 percent full and charged customers an average $143.39 a night.

Suggested Articles

During the final day of AAHOA’s online conference, several owners gathered to discuss how their properties are handling the crisis. 

Full recovery in U.S. hotel demand and room revenue remains unlikely until 2023 and 2024, respectively.

Aggregate data for the Top 25 Markets showed lower occupancy and average daily rate than all other markets.