Steve Crabill joins Hotel Equities as VP, business development

Atlanta-based Hotel Equities tapped Steve Crabill to join the firm as VP of business development. 

Crabill was most recently with Hilton Worldwide serving as VP & managing director, franchise development for all Hilton brands in the Southeast region, with the exception of luxury brands.

In a hospitality career that spans 30 years, Crabill has developed or led teams responsible for opening over 1,000 hotels throughout the southeastern United States. He has held leadership positions with three major hotel companies, including Hilton Worldwide, Marriott International and La Quinta Inns.


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Crabill began his career with La Quinta Inns where he gained valuable brand experience in development. Soon recruited by Marriott, he worked there for more than ten years developing four of the corporation’s most profitable and prolific brands: Residence Inn, Courtyard, Fairfield Inn and TownePlace Suites. Hilton tapped him in 1996 and he spent the next 18 years working with seven of the company’s major brands including Hilton, DoubleTree, Embassy Suites, Homewood Suites, Hilton Garden Inn, Hampton Inn and Home2 Suites.

A native of Ohio, Crabill holds a B.S. degree in Business Administration from Ohio State University.  After graduation, he served in the U. S. Navy with the Naval Security Group before beginning his hospitality career.  Crabill and his wife reside in Atlanta. 

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