Wyndham Hotel Group appointed Rui Barros to president and managing director of North America franchise operations. In this role, Barros will be responsible for Wyndham Hotel Group’s field and brand operations functions, overseeing operational performance, ongoing franchisee support efforts and preferred client services for Wyndham Hotel Group properties in North America. He will be based in the company’s Parsippany, N.J., offices.
A hospitality industry veteran, Barros has held a number of high-level operations positions with Wyndham Hotel Group. Most recently, he served as president and managing director, Europe, Middle East, Africa and Indian Ocean, responsible for Wyndham Hotel Group’s development, operations and cross-functional brand initiatives throughout the region.