Denihan Hospitality Group will restructure the current organization of the Company into two independently operated business units, resulting in several changes at the executive level.
According to Brooke Denihan Barrett and Patrick Denihan, owners and co-CEOs of Denihan, the decision to restructure was made after months of planning that considered a broad spectrum of criteria critical to Denihan’s future, including growth and customer strategy, brand positioning and financial performance.
Effectively immediately, Denihan will now be operated under two business units:
Denihan Hospitality, with Barrett as CEO, will focus on the management of The James and Affinia brands and the Company’s portfolio of independent, affiliated boutique hotels.
Denihan Investments, led by Denihan as CEO, will make financial investments in hotels with other partners and secure new management contracts for Denihan Hospitality that fit into its overall business growth strategy.
As a result of this new structure, David Duncan, president of Denihan Hospitality Group, moves to the role of advisor to the Company, assisting with this transition and special projects moving forward.