Rachel Reider leads refresh of Lark Hotels’ property in Plum Island

The new look draws influence from the island’s beaches and small-town atmosphere.

Lark Hotels reopened Blue, Inn on the Beach in Plum Island, Massachusetts. The 13-room property is located just north of Boston on an 11-mile coastal stretch of the state’s North Shore.

Rachel Reider, design director for Lark Hotels, led a full refresh of the property’s guestrooms and cottages prior to the reopening. The new look draws influence from the island’s beaches and small-town atmosphere, and a color palette including white, beige and blue. Select guestrooms have fireplaces, full kitchens, patios and private portions of the beach.

The 2,200-square-foot oceanview Blue suite has two bedrooms, a kitchen and a waterfront Jacuzzi hot tub. Located across the street, Blue’s one- and two-bedroom cottages are near the beach and the hotel’s second hot tub. An outdoor seating area and outdoor shower are also included.

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Inspired by the history of the property, the overall design maintains the originality of the existing building while adding new amenities. 

The refurbishment focused on guestrooms and hallways along with exterior painting and lighting upgrades.

As of the end of June, the total U.S. hotel construction pipeline is down just 1 percent from last year, according to Lodging Econometrics.