Revamped New York Life Insurance Building opens as The Gray

Beleco worked with Kimpton’s SVP of design and creative director Ave Bradley for the decor and interiors.

Kimpton opened its latest property, The Gray, in Chicago’s former New York Life Insurance Building that was originally designed by William Le Baron Jenney, and is located on Monroe Street.

Involved in the historic revamp was Los Angeles-based studio Beleco, which worked with Kimpton’s global senior vice president of design and creative director Ave Bradley for the decor and interiors. Meanwhile, Gensler led the overall design duties for the building’s renovation.

Each of the 293 guestrooms now have blue accent colors inspired by the city’s flag; locally sourced artwork; and custom materials such as bathroom wall art reading “Relax, It’s Just Garlic”, a nod to Chicago’s namesake native garlic chicagoua plant.

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For events, the property has almost 13,000 square feet of meeting and event space.

For dining, The Gray has two onsite dining options. Located on the hotel’s 15th floor, South American venue Boleo has a restaurant, bar, and 4,000-square-foot rooftop under an open-air, retractable glass roof. Meanwhile, the ground-floor eatery Steadfast has a woodfire rotisserie, shaved ice crudo bar and charcuterie room.

The lobby also has a bar, Vol. 39, which has a vintage encyclopedia collection discovered inside the property during renovations.

Petrosino’s Parlor salon is located on the second floor.

 

 

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Inspired by the history of the property, the overall design maintains the originality of the existing building while adding new amenities. 

The refurbishment focused on guestrooms and hallways along with exterior painting and lighting upgrades.

As of the end of June, the total U.S. hotel construction pipeline is down just 1 percent from last year, according to Lodging Econometrics.