ROK Builders renovates Residence Inn Fayetteville Cross Creek

ROK Builders, the hotel construction affiliate of Roedel Companies, was retained by Apple REIT Eight to remodel and update its Residence Inn Fayetteville Cross Creek in Fayetteville, N.C. The organization will implement Residence Inn’s new brand standards named “Possibilities” into the hotel’s 92 suites, lobby, meeting space, corridors and public spaces. The project began in November 2013, and will be completed in the middle of February.

Renovations to the Residence Inn Fayetteville Cross Creek were designed to better support extended-stay guests with a room design that offers living spaces more reflective of their lifestyles at home. ROK Builders will install a flexible wall into each suite that separates the room into zones. The newly renovated suites will feature a spacious bathroom and kitchen with a full size refrigerator and stainless steel appliances. A desk will also be installed to provide guests with a more functional work area. New furniture, décor, lighting, fixtures and carpet will also be incorporated.

In addition, ROK Builders will re-design the hotel’s public spaces. The new lobby will be transformed into a multi-functional living space with a living room and lounge. Private “nooks” with personal HDTV will be added to provide a work area for guests outside of the suites. ROK Builders will also update the property’s 625-square-foot meeting room.

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


ROK Builders constructs and renovates hotels for its own account and third parties. 

Roedel Companies owns and operates hotels primarily in the select service segments throughout the eastern US. Its properties include the Hilton Garden Inn Manchester and a portfolio of nationally branded service hotels including other Hilton Garden Inns, Hampton Inn & Suites, Holiday Inn Express & Suites and La Quinta Inns & Suites. Roedel Companies recently added a 122-room full service Holiday Inn in Mount Kisco to its portfolio. The organization along with Riverbridge North is also seeking approval to build a new Homewood Suites by Hilton in Berlin/Marlborough, Mass.

Suggested Articles

Hotels in Florida, Wisconsin and California have completed renovation projects.

The companies will be managing properties in Maryland and North Carolina, respectively.

Hoteliers must communicate their safety efforts not only to potential guests but also to those who help get heads in the beds: the meeting planners.