Swisscom Hospitality has delivered its Connected TV solution through wireless broadband technologies. Hoteliers can now upgrade to the next generation of guest entertainment, fully interactive and content-rich, without network re-cabling, an additional TV server or extra in-room equipment. Fusion Connected TV is unveiled at this week's Integrated Systems Europe (ISE 2015) with Samsung Electronics.
As online content becomes more and more mobile, guests demand more robust Wi-Fi connectivity wherever they go and stay. Many hotel operators are about to invest, or already have invested, in their wireless networks. Swisscom Hospitality is now enabling them to use their Wi-Fi networks not only to connect their guests but also their own devices, and above all their Internet-enabled TV screens.
Fusion Connected TV is being launched this week for the latest series of Samsung hospitality TVs, the Samsung HD 590. This new series of direct LED Hospitality TVs is being offered at an attractive cost in 32-inch and 40-inch diagonal screen sizes across Europe, the Middle East and South Asia.
“Imagine guests navigating the universe of web-based contents on their guest room TV with the same ease as on their mobile devices,” said Thomas Di Giacomo, chief technology officer at Swisscom Hospitality Services. “There is a huge potential for differentiation in this space. With Fusion Connected TV, hoteliers can now deliver this experience with possibly no Capex investment at all."
Beyond Over-the-Top (OTT), web-based program offerings, Fusion Connected TV enables content mirroring from the guest's own devices as well as all main features known from conventional – more cost-intensive – IPTV systems, such as a fully interactive program guide; RSS feeds and other real-time information services like flight information and weather forecasts; and a fully branded Graphical User interface that dynamically adapts to the guest profile as stored in the hotel's Property Management System.