Apple users versus Android users — does their technology difference indicate a travel preference difference? It would appear it does, according to hotel search site trivago.com, which recently analyzed travel behavioral differences between Apple and Android users in the U.S. who searched for hotels via the trivago app.
Trivago research found that on average, an American Apple user is willing to spend $32 more per night on accommodation than an Android user. The average price selected by trivago.com users with iPhones and iPads is $166 per night. For Android users, the average price for a searched hotel is $134 per night, a difference of 24 percent.
The survey also found that Android users prioritized bargains with about 52 percent selecting hotels that cost below $100 a night, compared to the 39 percent of iPhone users. The survey also found that Apple users were more inclined towards luxury hotels with 20 percent of them selecting hotels that cost $200-$250 a night, versus the 12 percent of Android users, according to Ubergizmo.
While 40 percent of both Apple and Android users first select three-star properties when searching for hotels, their second most popular choice for accommodation is quite different; 29 percent of Android users opt for two star properties after first searching for a three star hotel, while 36 percent of Apple users favor hotels with four and five stars, the Huffington Post reports. Not only are Apple users more apt to search for higher-end properties, but they also prefer hotels with an average guest rating of 80 percent, compared to a 78-percent rating for Android users.