Auris Hotels implements Connect for real-time, two-way connectivity

Dubai-based hotel chain Auris Group has chosen Connect by eRevMax, to ensure real-time two-way connectivity between the hotels and online travel agencies, metasearch engines, travel agents, and corporate clients. Connect will enable simultaneous bookings generated on all these channels directly to the individual hotels and update rates and rooms inventory automatically. Connect will also reinforce visibility through multi-platform advertising on meta search engines which include Google Hotels, WeGo, Kayak, Trivago among others.

Auris Group of Hotels was founded in Dubai in 2008 and has experienced consistent strategic growth within the Middle EAST and North Africa region. Currently the group has presence in UAE and Saudi Arabia with six operational properties and five pipeline projects set to open by 2017 bringing the total units under the brand to 2,400.

Connect, a SaaS based enterprise connectivity solution from eRevMax provides fully integrated, two-way XML connections to the world's leading online booking sites, helping properties of all sizes to maximize their online exposure through a network of online distribution channels. Auris Hotels can leverage seamless connectivity to maximize its revenue opportunity and reduce its distribution costs by quickly and efficiently increasing its distribution reach. Auris will be able to manage all channel classes (OTAs, wholesalers, tour operators, social media sites) from a single platform, and also manage its metasearch engines through Connect to their brand.com site.

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