The Belvedere Hotel implements IDeaS’ advanced technology

The Belvedere Hotel has experienced a notable increase in ADR since upgrading its revenue-management system. Photo credit: Belvedere Hotel.

The Belvedere Hotel, a nontraditional boutique hotel within a block and a half of Times Square, has upgraded its revenue strategy solution in order to keep up with the fast-paced competitive market. With a majority of double occupancy rooms, IDeaS G3 revenue-management system, built on powerful SAS analytics, allows The Belvedere Hotel to manage rates more effectively by room type, a need their previous technology couldn't accomplish.

“We were pleasantly surprised with how the system quickly reacts to demand by room type, driving the price and getting the bookings with IDeaS' automated decisions,” Belvedere GM Michael Link said in a statement. “We're now able to respond to that demand with a solution that gives us confidence in its pricing and inventory controls.”

Using continuous pricing, one of the flexible pricing options offered by IDeaS' ideal pricing, The Belvedere Hotel has experienced a notable increase in average daily rate since implementation. Continuous pricing, together with IDeaS' overbooking and Last Room Value controls, provides an analytical, ongoing optimization of business that drives optimal revenue. With this property in close proximity to high-demand attractions like Times Square, the ability to account for special events—whereby the system automatically adapts to the demand and produces rates accordingly—The Belvedere Hotel has experienced significant improvements in key performance indicators.

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

The Belvedere Hotel is leveraging IDeaS G3 RMS' powerful group displacement feature, which is an important part of the hotel's overall revenue strategy. “Our hotel is getting better direction on quoting group prices with the group pricing tool from IDeaS,” Link said. “The system is helping us better understand the pricing strategy and has already boosted our numbers in group sales.”

Suggested Articles

Demand came in 67,000 rooms lower during the week ended July 4 than the previous week, according to Jan Freitag, STR’s SVP of lodging insights.

The In-Seat Contactless Platform is meant to give guests touch-free control over food and beverage at hotel restaurants.

As the economy slowly begins to right itself, hotels can look toward an unexpected way to save on operating costs: their trash.