broughtonHOTELS chooses Atrio PMS as brand standard

broughtonHOTELS, a hotel management company based in Anaheim, Calif., has selected Atrio PMS as its brand standard property management system. broughtonHOTELS manages a growing portfolio of hotel properties in California and across the Midwest that now totals 14 individual properties. With a focus on results-based management, Broughton brings sophisticated and creative new solutions to age-old hotel management problems.

In search of a collaborative partner and a cloud-based, enterprise-level PMS, Broughton chose PAR Springer-Miller’s ATRIO PMS for all of its properties. Some properties will also install Atrio POS for its food and beverage operations. Atrio’s HTML5 Reporting dashboard will provide the advanced, automated reporting that Broughton needs to steer its business at an enterprise level while providing the detail needed to make sound operational decisions.

Atrio’s walk up and use simplicity and streamlined installation process allows Broughton to quickly install Atrio in their properties and begin reaping the benefits. As a native cloud solution, installing Atrio is like flipping on a light switch, avoiding costly hardware procurement, installation and lengthy training schedules. Designed with a goal of zero training and confirmed by the growing number of installations, Atrio PMS dramatically decreases the time and expense of new system installation making it a smart choice for hotel management companies.

Virtual Event

Hotel Optimization Part 3 | January 27, 2021

With 2020 behind us and widespread vaccine distribution on the horizon, the second half of the new year is looking up, but for Q1 (and most likely well into Q2) we’re very much still in the thick of what has undeniably been the lowest point of the pandemic. What can you be doing now to power through and set yourself up for a prosperous 2021 and beyond? Join us at Part 3 of Hotel Optimization – A Virtual Event on January 27 from 10am – 1:05pm ET for expert panels focused on getting you back to profitability.