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Bulk TV rewards customer loyalty at ABVI Princess Anne with complimentary DRE upgrade

Bulk TV & Internet recently upgrade of the company's first customer, America's Best Value Inn Princess Anne (ABVI). Located in Maryland near St. Mary's College, ABVI Princess Anne was the first property to install a Bulk TV satellite headend system during the Bulk TV’s first year of business.

Dave O'Connell and Tom Conley formed Bulk TV in 2004. More than 10 years later, Bulk TV has experienced exponential growth with more than 4,000 customers nationally, and is coming off its seventh consecutive year as being named DIRECTV Lodging & Institutions provider of the year. 

In appreciation of the long-standing partnership with ABVI Princess Anne, Bulk TV recently deployed a complimentary upgrade of the customer's TV system to the state of the art DIRECTV residential dxperience (DRE), which offers guests over 100 HD channels and an interactive programming guide.  Along with a top-of-the-line HD system, Bulk TV has also given ABVI Princess Anne free TV programming service for the next 12 months.  

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Hotel Optimization Part 3 | January 27, 2021

With 2020 behind us and widespread vaccine distribution on the horizon, the second half of the new year is looking up, but for Q1 (and most likely well into Q2) we’re very much still in the thick of what has undeniably been the lowest point of the pandemic. What can you be doing now to power through and set yourself up for a prosperous 2021 and beyond? Join us at Part 3 of Hotel Optimization – A Virtual Event on January 27 from 10am – 1:05pm ET for expert panels focused on getting you back to profitability.


In addition to a full residential channel lineup and an interactive guide, the DRE features easy search functionality, a co-branded user interface and an anti-microbial, simplified remote. The system delivers programming to compact, hidden receivers in each room so that guests can enjoy the same premium DIRECTV experience they are accustomed to at home.