In the first two months of going live with Flip.to, the web traffic for the Dana Hotel and Spa has grown 10 percent year over year. Flip.to helps turn guests of the dana into advocates immediately after booking. The guests share a branded message with their personal social networks, which includes a unique link back to the hotel's site. Flip.to then creates a unique, personal experience for each and every guest connection.
"Our hotel has a well established web presence yet we are always looking for inventive ways to drive exposure for our website," said Liana Clark, director of sales and marketing for the Dana. "Flip.to provides that with a twist. The new lookers are connected to people who have stayed in our hotel. That creates a degree of connectivity that is more intimate than someone who found us through a general search."