GoodData, a provider of business intelligence for data monetization to enterprises and ISVs, and Absolutdata, a leading data analytics consulting firm to global organizations, announced its collaboration focused on hospitality solutions based on the GoodData analytics distribution platform.
Combining GoodData’s analytics-distribution technology with Absolutdata’s expertise enables hospitality industry enterprises to leverage advanced analytics to increase booking and customer loyalty, maximize ROI of corporate programs, reduce waste and improve sustainability.
“With so much underutilized data available to hospitality sales and customer experience teams, it’s imperative for them to implement the distribution of meaningful analytics to enable them to understand and act on business KPIs,” said GoodData founder and CEO Roman Stanek. "Absolutdata’s industry expertise, along with our platform, is a powerful and proven combination enabling hospitality leaders to address competitive pressures and consumer preferences.”
GoodData and Absolutdata allow hotels and casino chains to pull large amounts of data in real-time from various sources to, allowing them to increase bookings, better understand customer experience preferences, reduce unnecessary operating expenses and make better management decisions across properties.
“We’re focused on helping hospitality teams modernize their operations with advanced analytics,” said Absolutdata founder and CEO Anil Kaul. “GoodData is the ideal platform to bring disparate data together and distribute at scale to business network stakeholders. Hospitality customers can now reach deeper into their vast amounts of data, and benefit from more advanced analytics without the extra time and cost typical of more advanced projects.”