Hilton has integrated Google Maps into the HHonors app, giving members the ability to see more details about the hotel's surroundings and their room's potential view before making a room selection.
"Guest preferences continue to evolve and, thanks to our digital innovations and category-leading partners like Google, we're providing even more personalized experiences for our Hilton HHonors members,” said Mark Weinstein, senior vice president and global head of loyalty and partnerships, Hilton Worldwide.
The updated digital floor plans include detailed geographical information about the hotel's surroundings. Hilton HHonors members can visualize where available hotel rooms are located in relation to city streets, public transportation, parks, bodies of water and other markers. They can see if an expressway is outside their window or if their room faces east toward the sunrise, for example. Additionally, members will soon be able to see where additional points-of-interest like landmarks or attractions are in relation to their selected room.
"We are the only global hotel company offering this game-changing technology and it is one of the most popular features on the Hilton HHonors app,” said Geraldine Calpin, chief marketing officer, Hilton Worldwide. “Our guests love having the ability to choose their own rooms, but they have asked us to provide more detail about the hotel's surroundings, and we have delivered. By working with Google, we're making our guests' feedback reality by providing an exciting, in-app experience that lets our Hilton HHonors members pick their perfect room."
"Google Maps want to make it as easy as possible for people to get the information they need in a simple and intuitive way," said Megan Boundey, Google Maps product manager. "With Hilton's spirit of constant innovation, combined with the Google Maps API technology, together we were able to enhance the guest experience by changing the way travelers plan and prepare for their hotel stay."