JW Marriott, DJI partner to launch Drone Experience Program

JW Marriott Zhejiang Anji

JW Marriott Hotel & Resorts and drone maker DJI launch a special partnership that will launch the luxury hotel brand's first Drone Experience Program. The program will provide guests with the opportunity to experiment with DJI's innovative drone technology. Hotel guests will view JW Marriott's properties through a new perspective, and will be able to capture and share these experiences with friends and family.

As the first property to debut the Drone Experience Program, JW Marriott Zhejiang Anji will launch the initiative on Nov. 12. DJI representatives will host on-site experience sessions for hotel guests to demonstrate how to safely operate a drone and provide essential aerial photography tips.

The Drone Experience Program will enable guests to capture an aerial overview of the hotel and destination by using a DJI drone with the help of a trained drone pilot. Through the DJI Go app, they can easily share these moments on social media via live-stream to Facebook or YouTube. With its proximity to the legendary Anji Bamboo Forest, one of the most renowned natural wonders in China, JW Marriott Zhejiang Anji was selected as an ideal pilot hotel for the Drone Experience Program.

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"Delivering an exceptional guest experience is at the heart of what we do at JW Marriott, and this exciting partnership with DJI allows us to continue transforming the way our guests capture their travel experiences," says Mike Fulkerson, VP of brand marketing, Asia Pacific, Marriott International. "Anji is a fantastic destination to pilot this cutting-edge technology and the program will help guests both learn something new and share their experiences with friends and family."

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